Extend, a provider of spend management services, has strengthened its partnership with Visa to broaden its consumer base. Andrew Jamison, Extend's Chief Executive, expressed enthusiasm about the collaboration, stating, "We already had a technological relationship with Visa for years. Now we have entered a referral relationship where they can refer us to their banking clients."
This referral agreement allows Extend to leverage Visa's extensive network among banking clients, potentially leading to increased adoption of its services. The partnership signifies a strategic move to enhance the scope of service offerings available to consumers within the banking ecosystem.